Electricians are by nature the DIY type, which is what makes them so good at their job. Part of that, whether you are a single electrician or a small electrical contractor, is handling your own business calls. What you may not realize is that outsourcing your telephone services can seriously benefit your business in a number significant of ways. Part of running any successful business is the juggling of three fundamental tasks:
- Completing your existing work;
- Maintaining your existing business relationships; and
- Acquiring new clients.
Most of this is still done telephonically. It can be a challenging task to manage on its own, let alone while also trying to do the work you have already been contracted to do. Larger companies have on-site call centers or receptionists, but as a small business, a full-time employee is an expensive investment.
Fortunately, a virtual answering service is the perfect solution to this problem. Here’s why:
- Routine calls:
Every business has routine calls that shouldn’t be ignored.
However, they often come at inopportune times such as in the middle of an important, high-priority job or during new contract negotiations. On your own, you would be forced to choose between one and the other, which is never good for business and can compromise your customer service. A virtual answering service can easily handle these calls for you, allowing you to completely focus on your current task. Correctly briefed and trained virtual receptionists can answer frequently asked questions or provide basic but important information to callers, leaving you free to focus on the task at hand.
- Emergency callouts:
Part of growing your business as an electrical contractor is taking on contract customers with the occasional emergency. Your customers expect you to respond to their emergency as soon as possible. However, not all emergencies are equal and that is a call that only a live person can make – but you cannot afford to leave a member of staff at the office just to take these calls. A virtual answering service such as that from Sunshine Communication Services, Inc., can take these calls for you, sorting true emergencies from less critical issues. A virtual answering service can be available 24/7, 365 days a year to properly service any emergency callout. An answering service can prioritize calls based upon the value of a customer, allowing you to respond with the speed befitting the value of the contract and preventing them from being blocked by a busy line.
- Secure new customers:
Prospective customers have the potential to deliver valuable new business, but it is easy to fall into the trap of sidelining them while servicing existing customers and thus losing their interest. As an electrician, it is likely that prospective customers will try to contact you as well as your competitors, making the speed of your response crucial. A virtual answering service would allow prospective customers to be won over almost immediately by providing them with essential information or even scheduling appointments on their behalf.
If you’re interested in the benefits of a virtual answering service or would like more information on these services, please don’t hesitate to contact us at Sunshine Communication Services, Inc., today. We can tailor make a communications services package that suits your need and your pocket, allowing you to take advantage of our professional and highly-trained staff.